It's still going to work the exact same method", my exasperated husband hissed into my ear as I grabbed containers after containers of some 'designer' tissue. Yes, for a graphic designer and author who knows all about the kind of effort one puts into packaging and branding products, I sure fell for it. I am entitled to fall for great product packaging, I have a dominating right to be human.
They are so pretty ... the product packaging. I swear!
They have the 'nature fan' product packaging, the 'fruity' product packaging, the 'female on the go' product packaging, and then they have the 'kids' product packaging. I grabbed 4 of each design packages and made a run for the counter with them with my shouting kids and exasperated spouse running after me in slow motion.
Well, in this case, I was running for checkout with boxes of tissue paper with expensive packaging styles on them. I would find it funny enough if I didn't like the product packaging develops so much. But I am dead major. I enjoyed the packaging designs so much, after utilizing up all the tissues in the boxes, I would cut out the designs and put it into my 'must keep for referral' clear folder. I do not keep a great deal of stuff in there since I am quite selective about the designs that I like, however these packaging styles made it. They definitely did.
You see, this is the kind of thing that happens when you put some effort into making your packaging style. Yeah, we all have this in the back of our heads ... "Hey, it's PACKAGING! They're going to THROW the PACKAGING away.
This is what I have to inform you, as a graphic designer get more info and consumer. The more effort you put into designing your packaging, more consumers will stop and take an appearance at your packaging or what's inside the product packaging. Now, does it make good sense for me to state now that when they stop and take notice of your packaging, your possibility of getting them to purchase your item boosts? Precisely.
You see, the function of product packaging is to get the consumer's attention. And without an electrifying packaging, customers are going to walk past the loads and stacks of other rival products ... and yours ... without even knowing you're there! Your product is sitting there on a shelf, for goodness sake, and the only weapon you have is to have a good packaging. You've won the first round once they take a look and stop.
Think of it!
They have the 'nature lover' packaging, the 'fruity' packaging, the 'woman on the go' product packaging, and then they have the 'kids' product packaging. Well, in this case, I was running for checkout with boxes of tissue paper with expensive packaging styles on them. I enjoyed the packaging develops so much, after using up all the tissues in the boxes, I would cut out the designs and place it into my 'needs to keep for reference' clear folder. I don't keep a lot of things in there because I am quite selective about the styles that I like, however these product packaging styles made the cut. The more effort you put into hopper packaging machine developing your packaging, more consumers will take an appearance and stop at your packaging or what's inside the packaging film.